Counterfeit Birkenstock Footwear

The Birkenstock family has produced distinctive footwear of the highest quality for over two centuries. When you choose to wear a Birkenstock shoe or sandal you are not only choosing footwear that, with care, will last for years, but you also get the reassurance that your sandal has been produced sustainably using the best natural materials possible.

Counterfeits or copies are inevitably cheaply made imitations of our footwear that do not offer the same comfort and quality that you are assured of with genuine Birkenstock products.

Illegal copies of our shoes are often produced without following the strict labor laws and environmental practices that are a part of our core values. Manufacturing our products in a sustainable, ethical manner is as important to us as it is to you.

How to Tell a Genuine Birkenstock Shoe from a Fake

A genuine Birkenstock Boston clog

The only way to be absolutely sure that the item you are buying is a genuine Birkenstock is to buy from an authorized Birkenstock dealer, either online or at one of our retail partner’s store locations.

Note that although Birkenstock is a global brand, distributors only ship footwear to their own respective countries. For instance, on this site we sell our products only to customers within the US. Finding a web site that offers to ship your order to both the US and UK, for example, should raise a red flag.

Be wary of web sites that offer our products at deep discounts, often more than 50% below our MSRP. If you are offered a Birkenstock shoe at a price that seems too good to be true, it probably is.

You can find an authorized Birkenstock dealer near you using our store locator.

Protecting Yourself Online

There are sites on the web that misuse the good reputation of the Birkenstock brand to trick users into buying counterfeit products, download viruses and malware, or try to steal your personal information and credit card information.

It’s important to be vigilant online and always be attentive to the web site you are visiting. Never give your personal information to a site you don’t trust.

There are some steps you can take to minimize risks online:

Trust Your First Impression

Take a look at the language used on the site and the quality of the design. Many suspect sites are put together quickly using images stolen from reputable sites. Beware of sites that have many spelling and grammar mistakes.

See if the site has a clear Privacy Policy and that there is obvious contact information. Reputable sites will often publish a physical address and a telephone number so you can contact them if you have any questions, or if you need to return the product.

If you have any doubt at all, don’t give the site your information.

Use an Up To Date Browser and Trust Its Warnings

We recommend that you use the latest versions of Firefox, Safari or Chrome browsers and that you apply any updates when they are released.

identifying browser security

Your browser will offer warnings when it suspects that you are on a suspicious site. You should only give personal information, such as credit card numbers, to sites that encrypt information before passing it over the internet.

For example, when you visit a secure section of this web site using the Firefox browser, our domain name is highlighted and the http: at the start of our url changes to https: (‘s’ stands for ‘secure’). That way you know that your personal information is protected.

You can find out more information about the security features of your browser at:

Investigate the Site’s Reputation

Carry out some research on the site before you commit to entering any information. Search for the site on Google or Wikipedia to see if other people have written about their experiences in using the site.

Report Counterfeit Goods

If you suspect that you have purchased counterfeit or fake Birkenstock products, please email us, or call us at 800-867-2475.

More Information is a US Government web site dedicated to stopping counterfeit and fake goods. You can read what you can do to stop counterfeiters at:

(800) 867-2475 |